Tuesday 17 October 2023 : CBI Webinar on opportunities in the Dutch and German fresh fruit and vegetable market


Germany and the Netherlands have close ties regarding importing high-quality fruit and vegetables. Germany imports 12.6 billion euros of fresh fruit and vegetables, making it Europe’s largest market for this sector. And most of the supply passes through the Netherlands, the main trade hub in Europe. Exporters that want to do business with these countries must take into account strict buyer requirements.

Join us for this CBI webinar, where we will discuss market developments and trends in the Dutch and German markets. We will also look at the development of specific products and the high standards buyers expect. We will address the following questions:

  • How are the Dutch and German markets developing?
  • Which fruits and vegetables offer opportunities?
  • Which trends offer opportunities?
  • What must you do to become a suitable supplier for these markets?

For whom?

This webinar is for entrepreneurs and business support organisations active in the fresh fruit and vegetable sector and interested in exporting to the European market.


Thomas Vonk will host the webinar. Thomas is the CBI Programme Manager Market Intelligence for the fresh fruit and vegetables sector. Presenters include:

Dana Chahin

Market specialist

Dana has worked as a consultant, trainer and researcher in international trade promotion for over 10 years. She works as a fresh produce matchmaking consultant for the German Import Promotion Desk and has coached several companies to enter the European market successfully. Gender equality is her passion, and she was recently appointed as a new member of the board of directors of Global Women Fresh. Dana is also the author of various CBI fresh fruit and vegetable studies.

Michel Peperkamp

Market specialist at ICI Business

Michel is an export consultant in the fresh food and food ingredient industry. He has guided trade missions and helped fresh fruit and vegetable companies look for new European markets. He is passionate about tropical fruits such as avocado and mango and has provided CBI with market intelligence on these products and more for over 8 years.